Paul Borodenko
Business Growth Strategist
I’m Paul Borodenko, Founder & CEO of Nova Enterprises and Founder of Allora Cleaning, a nationwide cleaning company and franchise system with over 16 years of industry experience. I lead a team that has helped coach and train more than 1,500 business owners and entrepreneurs, with a specialized focus on helping cleaning business owners build profitable, scalable companies. Our coaching covers the entire business—from marketing, sales, estimating, bidding, and pricing to hiring, operations, CRM implementation, automation, AI integration, team development, and business systems. My approach comes from real-world experience building and operating businesses. I teach practical strategies that cleaning business owners can implement to generate leads, win more contracts, improve profitability, build stronger teams, streamline operations, and scale toward $30K–$50K+ per month.
What I can help you with
I help cleaning business owners build, grow, and scale profitable companies by focusing on the areas that have the biggest impact on growth and operations. I can help you with marketing and lead generation, sales and closing, commercial bidding and estimating, pricing strategies, hiring and team building, CRM setup and implementation, operational systems and SOPs, automation and AI integration, client acquisition and retention, business development, and scaling your cleaning business toward $30K–$50K+ per month. Whether you’re building the foundation of your cleaning business or already generating revenue and looking to scale, my focus is helping you put the right strategies, people, technology, and systems in place to create consistent and sustainable growth.
Why Work With Me
I don’t teach business from theory. I actively build, operate, and scale businesses in the cleaning industry. With over 16 years of industry experience, I’ve developed real-world strategies for lead generation, sales, commercial bidding and estimating, pricing, hiring, CRM implementation, operations, automation, and AI integration. As Founder of Nova Enterprises, I lead a team that has helped coach and train more than 1,500 business owners and entrepreneurs. I’m also the Founder of Allora Cleaning, a nationwide cleaning company and franchise system. My goal is to help cleaning business owners avoid costly mistakes, implement proven systems, win more clients, build stronger teams, and create a clear path toward $30K–$50K+ per month.
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